Ann Bair

Chief Digital Officer Nationwide

Ann Bair is Senior Vice President, Chief Digital Officer for Nationwide. Ann’s team has responsibilities for digital promotions and optimization, developing digital capabilities for members and partners, digital marketing strategy and planning, user experience research and development, test and learn, and social media.

Since joining Nationwide in 2006, Ann has led various teams, serving as Vice President of Nationwide Financial Retirement Plans Marketing, Vice President of Nationwide Insurance Regional Marketing, and Vice President of Individual Protection Marketing. 

Ann has significant experience in marketing, sales, brand management, strategic planning and profit and loss accountability. Prior to joining Nationwide, Ann held several brand management leadership positions at the U.S. Nutrition Division of Abbott Laboratories, including five years as Division Vice-President, Pediatric Nutritional Brands, with profit and loss accountability for the $1.2B Similac pediatric nutritionals franchise. In that role, she consistently increased her business unit's sales and profits and achieved her share goals.  She also led a Marketing Services team responsible for all websites and interactive marketing programs, customer relationship marketing programs, and several of the Division's customer contact centers. Prior to Abbott, Ann gained consumer packaged goods marketing and sales expertise at Borden, Inc. and Procter and Gamble. 

Ann graduated magna cum laude and Phi Beta Kappa from DePauw University in Greencastle, Indiana.