Katie Greene | Digital Insurance Summit

Digital Insurance Summit 2025

April 28 - 29, 2025

Westin Copley Place - Boston, MA

Katie Greene

Director, Digital Marketing John Hancock

Day 1 – Monday, April 28, 2025

8:45 AM Mindshare Synthesis on Mainstage

Witness a confluence of ideas as our Advisory Board table leaders converge on the main stage. They will:

  • Share collective insights
  • Reflect on groundbreaking suggestions
  • Discuss overarching themes and breakthrough ideas

Our Distinguished Advisory Board: Spearheading these strategic sessions are our Advisory Board members – a blend of industry stalwarts and visionary thinkers. As table leaders, they’ll channel discussions, share their expertise, and bridge the gap between challenges and solutions.

4:35 PM Working Group C: Bold Messaging to Breakthrough the Digital Overload

In an era of digital (over)saturation, crafting bold and effective messaging is key to standing out and fostering authentic relationships with customers. This working group will delve into strategies to cut through the noise and capture audience attention with impactful, personalized communication. Participants will explore how innovative approaches like behavioral insights, generative AI, and storytelling can create meaningful connections. Learn how to balance the power of data-driven personalization with authentic human-centered messaging to overcome digital fatigue. Engage in hands-on exercises to design bold, breakthrough campaigns that resonate across diverse channels and audiences. Leave with actionable techniques to amplify your brand's voice and ensure your message cuts through the clutter in today's crowded digital landscape.

Check out the incredible speaker line-up to see who will be joining Katie.

Download The Latest Agenda