Digital Insurance Summit 2025
April 28 - 29, 2025
Westin Copley Place - Boston, MA
Lindsey joined SureCo at the beginning of 2023 and now leads the team’s marketing and education efforts. With nearly 20 years of content creation under her belt, Lindsey’s superpower is her ability to translate complex subjects into digestible information. She’s passionate about increasing access to healthcare and was most recently the senior brand and content director for Minded, a VC-funded telepsychiatry startup. Prior to that, Lindsey held editorial leadership positions at Group Nine Media, Dailymail.com, and Glamour. She lives in Brooklyn with her husband, two kids, and a rescue pittie named Maeve.
Day 1 – Monday, April 28, 2025
10:30 AM Case Study: Inspiring the Most Risk-Averse to Embrace Categorical Change
Insurance, by its very nature, is designed to decrease risk. So how do you introduce—let alone sell—a product that fundamentally alters the status quo? In this can’t-miss case study, presenters from SureCo will explain how they’ve educated the market on ICHRA, an alternative to fully insured and self-funded group health plans. They’ll detail what it takes to break down the barriers of some of the most resistant to change among us, namely brokers, HR leaders, and CFOs. You’ll hear the tactics they’ve used successfully to gain awareness and increase early adoption, but you’ll also find out what didn’t work and why.
Check out the incredible speaker line-up to see who will be joining Lindsey.
Download The Latest Agenda