Roman Geyzer

Senior Director of Product Strategy Northwestern Mutual

Roman Geyzer is Senior Director of Product at Northwestern Mutual and leads the design, development and delivery of consumer digital experiences at the storied insurance giant. Since joining NM, his team has rebuilt the Martech stack and has taken innovative approaches to reducing friction along numerous steps of the customer acquisition journey. The company has seen significant growth in digital lead generation as a result. By relying on data and insights from consumers, clients and advisors, Roman’s team is helping people take their first step towards financial security with Northwestern Mutual.

As founder of LaunchNYC, Roman has helped startups and established companies go from problem to delivered solution by focusing on design thinking, rapid iteration and a deep understanding of user needs. He spent years as a software engineer and graphic designer before moving into product. His prior engagements have found him implementing software for Carnival Corp, NATO, CIBC World Markets and Disney.

In his “spare” time he enjoys the occasional NYC Marathon, practicing martial arts, playing guitar, and spending time with his family.