May 18 - 19, 2026
Westin Copley Place - Boston, MA
Amsive is a data-led performance marketing agency that helps P&C insurance carriers acquire, engage, and retain policyholders through audience-driven strategy. By combining deep consumer intelligence with our proprietary Audience Science® approach and AI-guided insights, Amsive identifies and segments high-value audiences, unifying online and offline data to inform smarter targeting and more efficient investment. From policyholder acquisition and onboarding to cross-sell, retention, and engagement, Amsive develops multichannel programs that align with evolving consumer needs. Our approach spans direct mail, digital media, search, and social, synchronized to reach policyholders at the right moment with the right message. By coordinating timing, channels, and investment and applying AI to optimize decision-making, we maximize responsiveness and efficiency. Blending analytical rigor with consumer-led creative, Amsive delivers personalized experiences powered by AI-enhanced testing, modeling, and predictive insights. The result is a connected strategy that helps insurance marketers scale growth and prove ROI across the policyholder lifecycle.